Publicity Roundup

I’ve been doing a lot of reading about publicity, marketing, outreach, and such recently so I thought I’d do a publicity roundup. These are a few of the more interesting links, resources, and even an ad I ran across.

Publicity infographic

Infographic from Book Baby. Because infographics are pretty.

I am doing most of the things on the list…ok like halfish…I am working on developing a couple contests, likely for audiobooks, coming up soon. Stay tuned!

Spending an hour a day in social media seems like a lot to me. Though if it was one of the less productive hours of the day it wouldn’t be so bad. And if writing was my full time job it would be different. For me it seems like the best thing I could do with an hour would be write. I don’t always get to do it. Sometimes it is a blog post, sometimes a flash piece, sometimes novel work. But I feel like if I’m going to commit another hour a day to something it should be writing. Though every hour can’t be productive. I can’t expect to spend 4 hours a night after 9 hours of work being productive at writing, that’s not how you brain, or at least not how I brain.

A great ad

Tree Lobsters has a fantastic ad for a new short story collection. (I didn’t know the Tree Lobster guy did short stories, but a read and love the comic so I’m going to guess the stories will be as fun.

Awesome ad/comic

I don’t know that I’ve learned how to make a great ad, but I think this is one. Funny, visual, but some thing else I can’t place.

Blog tours

I’ve been reading a lot about blog tours lately. I actually feel like I know less now than I did when I started reading. I’m not sure how that is possible, but that’s what I’m feeling.

You can pay someone to help you set up a blog tour, and there are a lot of these companies out there. I found lists of companies and inevitably about half of the sites no longer existed so I think it is a high turn over business. Mostly they collect bloggers and connect authors with bloggers.

There also seems to be a site that does it free, though no guarantee of success, you as the author have to do the outreach on your own.

Blog Tour (the free site)

There also seems to be the idea of just find the sites you like and ask. That seems terrifying. On some sites the authors do regular things that are guest posts you can request to participate in. For most sites though…scary.

Publicity roundup person

Image via Under30CEO

 

2 Comments

  1. Elizabeth

    I am really frustrated with this aspect of writing. As you said, writing full-time is one thing. But when I already have a day job? I’m lucky if I get 45 minutes to an hour to write!

    And I don’t like social media. So it’s work to me.

    Reply
    1. Mariah Avix

      I agree about not liking social media. I’m trying. I really am. And I will say the blog is easily my favorite social media. I’m also trying with the podcast, which is, or should be, both content and marketing tool. But I have to market the marketing tool.

      Oh and write. Now write content for the marketing tool, and write content for the books. EEP! Enough to make me want to hide.

      Instead back to writing!

      Reply

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