I’ve been doing a lot of reading about publicity, marketing, outreach, and such recently so I thought I’d do a publicity roundup. These are a few of the more interesting links, resources, and even an ad I ran across.
Infographic from Book Baby. Because infographics are pretty.
I am doing most of the things on the list…ok like halfish…I am working on developing a couple contests, likely for audiobooks, coming up soon. Stay tuned!
Spending an hour a day in social media seems like a lot to me. Though if it was one of the less productive hours of the day it wouldn’t be so bad. And if writing was my full time job it would be different. For me it seems like the best thing I could do with an hour would be write. I don’t always get to do it. Sometimes it is a blog post, sometimes a flash piece, sometimes novel work. But I feel like if I’m going to commit another hour a day to something it should be writing. Though every hour can’t be productive. I can’t expect to spend 4 hours a night after 9 hours of work being productive at writing, that’s not how you brain, or at least not how I brain.
A great ad
Tree Lobsters has a fantastic ad for a new short story collection. (I didn’t know the Tree Lobster guy did short stories, but a read and love the comic so I’m going to guess the stories will be as fun.
I don’t know that I’ve learned how to make a great ad, but I think this is one. Funny, visual, but some thing else I can’t place.
I’ve been reading a lot about blog tours lately. I actually feel like I know less now than I did when I started reading. I’m not sure how that is possible, but that’s what I’m feeling.
You can pay someone to help you set up a blog tour, and there are a lot of these companies out there. I found lists of companies and inevitably about half of the sites no longer existed so I think it is a high turn over business. Mostly they collect bloggers and connect authors with bloggers.
There also seems to be a site that does it free, though no guarantee of success, you as the author have to do the outreach on your own.
Blog Tour (the free site)
There also seems to be the idea of just find the sites you like and ask. That seems terrifying. On some sites the authors do regular things that are guest posts you can request to participate in. For most sites though…scary.